UBM FASHION REIMAGINES THE MARKET CALENDAR
UBM Fashion, the global leader in fashion tradeshows, takes a momentous step by reimagining the prevailing market calendar to reflect the demands of the evolving retail landscape. To better serve the global community of brands and retailers, UBM Fashion has re-thought the New York fashion trade event calendar for 2018 (See the complete 2018 UBM Fashion event lineup below).
In partnership with Accessories Council, and after consultations with multiple customers and industry influencers, UBM Fashion is making two key changes in the New York tradeshow lineup to create new and more efficient business opportunities for both brands and retailers, mirroring underlying trends in fashion and retail.
First, UBM Fashion is creating a women’s New York fashion tradeshow calendar that aligns with the evolution of New York Fashion Weeks and Market weeks. Building on the importance of the women’s spring and fall fashion weeks, UBM Fashion will introduce an additional June Pre-Collections show. Starting in June 2018, UBM Fashion’s new June market, with COTERIE at its core, will provide an inspiring and productive central locale for the fashion community to capitalize on this key market period.
Second, UBM Fashion is unifying the men’s and women’s contemporary apparel, accessories and footwear communities, creating the first dual-gender fashion tradeshow in New York. In a period when so many companies serve both men’s and women’s markets, creating one inspiring, unified market enables brands and retailers to connect, discover new resources and grow their businesses more effectively and efficiently than ever before. UBM Fashion’s dual-gender New York market will launch in July 2018, with PROJECT and PROJECT WOMENS as its marquee shows for both men’s and women’s lines.
“As the global leader in fashion tradeshows, UBM Fashion has been seeing firsthand the dramatic changes in the retail landscape. From the growth of e-commerce and fast fashion and changes in consumer buying patterns to the importance of delivering lifestyles and experiences – we at UBM Fashion realized there was an opportunity, in fact a duty, to make real changes for our industry.”
Mike Alic, Managing Director, UBM Fashion
New 2018 Tradeshow Calendar
January 7-9: NY Women's & Children's
Shows: ACCESSORIE CIRCUIT, INTERMEZZO COLLECTIONS, ACCESSORIES THE SHOW, FAME, MODA, CHILDREN'S CLUB
January 21-23: NY Men's
Shows: PROJECT, MRKET
February 12 – 14*: MAGIC Las Vegas
- Shows: FN PLATFORM, WWDMAGIC, THE TENTS, PROJECT, PROJECT WOMENS, STITCH @ PROJECT WOMENS, THE COLLECTIVE, POOLTRADESHOW, CURVE LAS VEGAS, CHILDREN'S CLUB MAGIC, SOURCING at MAGIC*, FOOTWEAR SOURCING at MAGIC*
SOURCING at MAGIC opens February 11
February 26 – 28*: NY Women's & Children's - Fashion Week Market
- Shows: COTERIE, STITCH @ COTERIE, SOLE COMMERCE, FOOTWEAR @ COTERIE, FAME, MODA, CHILDREN'S CLUB*
* CHILDREN'S CLUB opens Sunday, February 25
April 25 – 27: MAGIC Japan
*Serves all market Categories
June 10 – 12: NY Women's - Pre-Collections Market
Shows: [PRE] COTERIE*, ACCESSORIES THE SHOW, FAME, MODA
*ACCESSORIE CIRCUIT is now a neighborhood within COTERIE.
July 22 – 24: NY Men's & Women's - Dual-Gender Market
Shows: PROJECT WOMENS*, ACCESSORIES THE SHOW, FAME, MODA, PROJECT, PROJECT SOLE, MRKET
*ACCESSORIE CIRCUIT is now a neighborhood within PROJECT WOMENS.
August 5 – 7: NY Children's Club
Show: CHILDREN'S CLUB
August 13 – 15*: MAGIC Las Vegas
- Shows: FN PLATFORM, WWDMAGIC, THE TENTS, PROJECT, PROJECT WOMENS, STITCH @ PROJECT WOMENS, THE COLLECTIVE, POOLTRADESHOW, CURVE LAS VEGAS, CHILDREN'S CLUB MAGIC, SOURCING at MAGIC*, FOOTWEAR SOURCING at MAGIC
*SOURCING at MAGIC opens August 12
September 15 – 17: NY Women's - Fashion Week Market
Shows: COTERIE, STITCH @ COTERIE, SOLE COMMERCE, FOOTWEAR @ COTERIE, FAME, MODA, SOURCING@COTERIE
September 26 – 28: MAGIC Japan
*Serves all market Categories
The Jacob Javits Center will continue to be UBM Fashion’s New York home base, and MAGIC in Las Vegas will continue to take place at the Mandalay Bay and Las Vegas Convention Centers. MAGIC Japan will take place at Tokyo Big Sight (Tokyo International Exhibition Center).
“As the world of retail shifts, it makes perfect sense that our market week and tradeshow dates would better align to meet the changing needs of our retailers and brands. We know there is not a ‘perfect’ date for everyone, but the logic behind this move makes a lot of sense for most. The power of UBM owning the bulk of the shows has been helpful to our industry and we (The Accessories Council) are excited to support their team and our members with the new dates. We plan to realign some of our event dates for 2018 to reflect this new schedule.”
Karen Giberson, President, Accessories Council
About UBM Fashion:
UBM Fashion is organized by UBM plc. UBM is the largest pure-play B2B Events organizer in the world. Our 3,750+ people, based in more than 20 countries, serve more than 50 different sectors. Our deep knowledge and passion for these sectors allow us to create valuable experiences which enable our customers to succeed. Please visit www.ubm.com for the latest news and information about UBM.
UBM Fashion is part of UBM, the world’s largest pure-play business-to-business events company connecting 2.5 million buyers and sellers supported year-round by 200+ online products and 100 publications.