Press | FFANY and Informa Join Forces to Support Growth of U.S Footwear Industry
Two large U.S. footwear trade show operators are teaming up to better meet the evolving needs of the industries they represent.
Spurred on by a clash of show dates in February of next year as well as the need for a consistent market calendar based on industry demand, the Fashion Footwear Association of New York (FFANY), the organization that leads FFANY Market Weeks in New York and its NY Shoe Expo trade shows, and Informa, organizer of FN PLATFORM, MAGIC, COTERIE and PROJECT, are forming a collaborative industry partnership designed to address the footwear industry’s emerging and evolving needs and shape the future of its trade events.
Besides a broad dialogue with industry stakeholders that will include developing research and recommendations for footwear brands and retailers on the optimal omnichannel paths to market, the FFANY/INFORMA collaboration intends to provide complementary and coordinated trade show calendars for platforms in New York and Las Vegas as well as provide greater opportunities for brands and retailers connect, do business, network and understand industry trends, according to FFANY officials.
To get more details on the collaboration, click here
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